Case Study | My Optique | Senior Growth Analyst





MyOptique is the e-commerce leader for eyewear and one of the 500 fastest growing tech businesses in Europe. Reporting to the ex-BCG Head of Customer Experience and Analytics, your data analysis will be central to business strategy going forward and have a real quantifiable impact on the business and millions of customers.

The company advertised on movemeon as they were looking for a Senior Growth Analyst.

The successful movemeon member previously was a Business and Systems Integrations Analyst at Accenture. 

About the role

> Lay the foundations for a data-driven business, creating dashboards and reports to support performance management, decision-making and forecasting

> Analyse channel and campaign performance to develop optimisation recommendations

> Analyse site performance to identify potential issues and opportunities for improvement; analyse A/B and multivariate test results, distil insights from both winning and losing tests

> Analyse product performance to develop recommendations for assortment, merchandising and pricing

> Leverage data to understand customer behaviour, build and keep updated an actionable customer segmentation for targeting, CRM and experience optimisation purposes

Job Requirements

> Bachelor’s Degree in Computer Science, Engineering, Maths, Statistics, Economics or related field, or comparable work experience

> 3+ years of experience in top-tier consulting, ideally with experience of e-commerce analytics

> Demonstrated problem-solving skills; capacity to offer structured, convincing, data-based answers to open and ambiguous questions

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