July 9, 2025

What to pay a new hire - Freelance (2023)

In this guide, you'll find out what to pay a freelancer you hire for your business or team when calculating how much to pay them.

One of the biggest questions that companies considering hiring a freelancer want answered is how much any given freelancer should be paid.

Using data from hundreds of respondents to our 2023 Freelance & Interim survey, we’ve set out some guidelines to follow when it comes to calculating how much to pay freelancers.

Day rates

Freelancers earn, on average, 43% more than permanent staff in consulting. For an approximate conversion between an existing perm role and the equivalent freelancer day rate, divide the perm salary by 120.

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Average day rate - Analyst

On average, freelancers at Analyst level sought a day rate of approximately £450.

Average day rate - Associate

Associate level freelancers earn, on average, £550 per day.

Manager

At Manager level, freelancers typically earn approximately £725 per day.

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Senior Manager

The average day rate for Senior Manager level freelancers is approximately £800 per day.

Director

Director level freelancers often earn day rates in excess of £2,000. The day rates are, however, highly variable, and depend heavily on expertise and project length.

If you’re interested in learning more about hiring freelancers, talk to our team!

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